1. What are some inspirational "conversion" stories of people after they've read your book? (There surely are some!)
2. What was/is the hardest thing for you to give up/sacrifice to live sustainably?
3. What keeps you motivated to continue encouraging others in the face of a world of lots of unwilling opposition?
4. Did you ever have an "epiphany" that made you the extreme conservationist you are now, and if so when? And if not, were your parents any influence to your lifestyle?
I really LOVE your book, thank you!!!
Tuesday, November 30, 2010
Friday, November 5, 2010
My Research paper!
I. Do celebrity endorsements have any effect on the public opinion of sustainability/environmentalism? And if so, what kind of effect do they have? I believe this question is relevant, because if celebrity endorsements are found to have a significant effect on public opinion of being "green," then celebrity endorsements should either be used more often and to a greater extent or not at all. (or celebrity endorsements will need to be geared towards certain demographics, by certain celebrities. ie more time spent creating them)
II. Celebrity endorsements have a negative effect on public opinion of "being green," and are actually detrimental to the environmental cause. To prove this thesis, I will create a survey which I will distribute to a preferably high number of a preferably diverse group of people. There will be two forms of the survey. The first will be just a basic environmental survey, similar to the one we all just turned in in class. The second form will be the exact same, except that before the questions I will feature two or three (real or made-up) celebrity endorsements. (ex: "I'm George Clooney, and I just got solar panels installed in my home"...these statements will sound more legit/might actually be legit!) I will analyze the results, and hopefully will be able to see how responses from form a surveys compared to those of form b. This requires that I have many people taking my surveys, so that I am comparing, say, 5 white males' answers from form 1 with five white males answers from form 2. Maybe even more specific demographicizing (made-up word?) will take place...still figuring that out....obviously the more people and the more specific the demographics of the survey-takers, the more accurate/reliable the results!
outline of paper
I. background on experiment/thesis/why I think relevant
II. Results
III. analysis (do results support thesis? if not, do the results make a strong statement in the other direction?
IV. conclusion (what can we glean from these results/how can we make them useful?...or, are the results to middle-ground to take any further, and if so, how can I improve my experiment?)
II. Celebrity endorsements have a negative effect on public opinion of "being green," and are actually detrimental to the environmental cause. To prove this thesis, I will create a survey which I will distribute to a preferably high number of a preferably diverse group of people. There will be two forms of the survey. The first will be just a basic environmental survey, similar to the one we all just turned in in class. The second form will be the exact same, except that before the questions I will feature two or three (real or made-up) celebrity endorsements. (ex: "I'm George Clooney, and I just got solar panels installed in my home"...these statements will sound more legit/might actually be legit!) I will analyze the results, and hopefully will be able to see how responses from form a surveys compared to those of form b. This requires that I have many people taking my surveys, so that I am comparing, say, 5 white males' answers from form 1 with five white males answers from form 2. Maybe even more specific demographicizing (made-up word?) will take place...still figuring that out....obviously the more people and the more specific the demographics of the survey-takers, the more accurate/reliable the results!
outline of paper
I. background on experiment/thesis/why I think relevant
II. Results
III. analysis (do results support thesis? if not, do the results make a strong statement in the other direction?
IV. conclusion (what can we glean from these results/how can we make them useful?...or, are the results to middle-ground to take any further, and if so, how can I improve my experiment?)
Wednesday, November 3, 2010
QUESTIONS FOR EMILIE AND JACKIE!
jackie:
1) What are some sustainability accomplishments of which you're proud?
2) What project9s) are you currently working on/what troubles are you finding in completing them?
3) Have you seen an effect on your own daily life/practices becuase of your job?
Emilie:
1) What is the greatest barrier you face in making clear the importance of sustainability to school leaders?
2) From whom do you get your resources/how do you use them?
3) What are some accomplishments that you/your office have gotten done within the last 2-3 years?
1) What are some sustainability accomplishments of which you're proud?
2) What project9s) are you currently working on/what troubles are you finding in completing them?
3) Have you seen an effect on your own daily life/practices becuase of your job?
Emilie:
1) What is the greatest barrier you face in making clear the importance of sustainability to school leaders?
2) From whom do you get your resources/how do you use them?
3) What are some accomplishments that you/your office have gotten done within the last 2-3 years?
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